As a waterproofing company, you want to make it easy for potential customers to find your business online. Google My Business is a free tool that can help you improve your online presence and attract more local customers. In this blog post, we’ll share tips and tricks on how to use Google My Business to optimize your online visibility and attract more customers.
Claim and Verify Your Business Listing
- Claim and verify your business listing to appear on Google Maps and local search results
- Add accurate and detailed information about your business, including hours of operation, contact information, and photos
- Encourage customers to leave reviews on your Google My Business profile
Optimize Your Business Profile
- Provide complete and accurate information about your business, including your name, address, and phone number (NAP)
- Use relevant keywords in your business description to help customers find you in search results
- Add high-quality photos of your business, products, and services to attract customers
Encourage Customer Reviews
- Respond promptly and professionally to all customer reviews, both positive and negative
- Encourage satisfied customers to leave reviews on your GMB profile to build your online reputation
- Use customer feedback to improve your business processes and services
Use GMB Posts to Promote Your Business
- Use GMB Posts to promote special offers, events, or new products or services
- Keep your posts short and attention-grabbing, with a clear call-to-action
- Post regularly to keep your GMB profile up-to-date and engaging
Track Your Performance with GMB Insights
- Use GMB Insights to track the performance of your profile, including views, clicks, and calls
- Monitor customer actions, such as requests for directions or visits to your website
- Use data from GMB Insights to make informed business decisions and adjust your strategy as needed
Google My Business is a powerful tool for waterproofing companies to reach more customers and grow their businesses. By claiming and verifying your listing, optimizing your business information, encouraging customer reviews, using GMB Posts, and tracking your performance with GMB Insights, you can maximize the benefits of GMB for your business. Remember to stay active and engaged with your GMB profile to build your online reputation and attract more customers.
